Moon cake packaging new moon cake packaging design alone
Before the advent of the Mid-Autumn Festival, moon cakes must always be replaced with new packaging, and shopping malls and supermarkets are waiting to be brought into tens of thousands of households. In recent days, many mooncake business operators in Shanghai have responded to the market demand, in line with current forms, from the traditional Xinghualou, Xinyaguang-style moon cakes, to the fresh moon cakes in the oldest room, and to the ice-cold and fresh ice cream moon cakes. Began to throw away the luxury and over-packaging of the past, and put on a simple, yet innovative, coat. This simple and innovative new packaging is precisely to meet the market demand this year.
At present, the reporter learns from the famous website Redesign Network that due to the introduction of various “bansâ€, the design and printing industry in the past two years has received a lot of shocks, but this year’s moon cake packaging design, the business is surprising. it is good. A more experienced designer explains this phenomenon: As an ordinary consumer, we are also scoffing at the luxurious packaging of the past: blindly using fresh and expensive packaging materials, even ceramics, etc., appear on the packaging. The bronzing design looks dazzling, but due to the increase in the cost of packaging, moon cakes are too expensive, which brings a lot of economic pressure to consumers. It is precisely the introduction of some policies that meet the needs of consumers. However, the competition in the moon cake market is very large. Business people do not have the luxury to do a protective color and they must pursue the creativity in packaging design. Some technical developments are good, and design and printing organizations with good customer feedback will naturally be popular.
From some of the design cases of Remap.net, it can be found that moon cakes don't have to wear fancy dresses, but they can also give people a brighter effect. The graphic design of the moon cake itself can better express the atmosphere of the festival and convey creativity and cultural connotation. For example, in the packaging of moon cakes with fruits and other important accessories, a rich candy color is used. Designers recommend the use of candy colors that are warmer in color, and it is not recommended to use cool colors that will reduce appetite. Such moon cakes are very popular with children; or designing carved patterns on moon cake packaging, combining the traditional myths of the Chinese Mid-Autumn Festival and the classic elements such as the Rabbit Lord not only allows children to experience more festive cultural education, but also makes them feel that elders feel Kindly, this type of moon cake packaging must be a time for family reunion, and it is natural to eat a few moon cakes.
Recently, many of the works designed by the designers of Revision Network have been put into use in the market. Many businesses are more optimistic about these creative packaging designs. The key is to reduce the cost of packaging production while using such a network design platform. More convenient, not only the design speed, options for many cases, the most important thing is that the design costs are also cheap, prompted the price of moon cake this year showed a clear downward trend, in line with consumer demand for the market.
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