Appreciation of foreign creative packaging design
When the end of the 70s, 8090 became the main consumer group, it has already announced the opening of the Yan value and the economic era of Bige. In such a context, consumption upgrades can be interpreted as: screening out the precise target audience, making consumers willing to pay for high premiums, and cultivating customer loyalty. The era of buying the hanging wire with the small head of the fly has passed. The era of relying on visual packaging design to attract younger generations of consumers and cultivate fans has arrived. This article will introduce you to the appreciation of foreign creative packaging design.
In modern life, the packaging design of goods is also required to be met by the consumer market. The packaging design can form a sales promotion in the invisible, guiding the direction of the customer to select and purchase the goods. But I don't know when, some packaging design concepts are affected by the bad atmosphere of society, and there are many "overpacking" and "high-priced packaging." Under such circumstances, modern packaging design urgently needs a low-carbon, environmentally-friendly and sustainable social environment, a reasonable system of practical and aesthetic interdependence.
Environmentally friendly packaging is a material used for packaging. It is harmless to the ecological environment and human health. It can be recycled or degraded. The production of environmentally friendly packaging materials is usually multi-faceted, three-dimensional, and the back and front are the main display areas. The theme is expressed through these two pieces, and although the side is not as conspicuous as the front and the back, it is also not negligible, and can show the composition, function, and instructions of the product.
Packaging design provides the theoretical driving force for innovation and even innovation in the field of food packaging. It is also the greatest significance of the success of the logo award in the field of food packaging design. Therefore, the FBIF logo award is not only an industry award, it is also a way and attitude to integrate creativity and wisdom into life.
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