Smart POS development into the blowout period, where is the next exit?
At the beginning of 2016, the mobile payment field has become a focus of the entire financial industry. With Apple Pay and Samsung Pay as the representative, "Flash Pay" has set off a huge wave in the financial circle, stirring up to pay for the rivers and lakes. With the acquisition of payment company by Xiaomi, Huawei entered the payment field, and Xiaomi pay, Huawei pay, ZTE pay and other domestic old-fashioned mobile phone groups attacked and joined the mobile payment battle. The mobile giants of the mobile payment battlefield will set off a new round of competition. The full-scale explosion of the mobile payment C-end market is bound to promote the upgrade of the B-end market competition.
Smart POS policy is good, market development is mixed
This year's "two sessions" government work report pointed out that "the pilot of consumer finance companies in the country is encouraged to encourage financial institutions to innovate consumer credit products." The central bank also encourages banks to actively use new technology to innovate payment service products and continuously improve bank account services. As an important financial tool for banking business promotion, Smart POS has benefited from a new round of policy dividends. The market is facing a new blue ocean and will show a blowout development.
The rise of the intelligent POS market brings opportunities and challenges to POS vendors. Major POS vendors have launched smart POS to seize the payment market, but the quality is mixed. In order to meet the QR code scanning code payment, some POS manufacturers simply install scan code guns, scanners, etc. on traditional POS, but lack of background, no online marketing function and data analysis function, can not help merchants to conduct online and offline each other. diversion. Some smart POSs are the initial transformation of traditional POS vendors, and they are not mature enough in the development of software systems. Some smart POSs are the concept of rookie POS vendors. Due to the lack of relevant qualifications, there are security risks. The smart POS market is not only fiercely competitive, but also the products are confusing. What kind of smart POS is the good business of the merchants? The palm of the bank business can stand in an invincible position in the market competition mode of “Langtaoshaâ€. A new wave of the industry.
Shengteng intelligent POS industry leader, in the air to achieve a new leap
As early as 2012, Shengteng Information launched the world's first intelligent POS based on Android, the C960E. The C960E is also the first product in the industry to pass the UnionPay "Intelligent Point of Sale Terminal Security Certification". At present, Shengteng Intelligent POS has exceeded 300,000 sales and is far ahead in the market share of intelligent POS. With years of development, Shengteng Intelligent POS has achieved the first advantage in market, function and technology. It has established industry barriers with a large user base and advanced R&D technology, and has become a leader in the industry.
Smart POS competition is so fierce, where is the next vent! Shengteng Smart POS advocates winning with "smart". First of all, we can develop the wind direction of the pulse industry, cut the pain points of merchants, and provide them with their needs to help them innovate. Shengteng Smart POS not only supports a variety of payment methods, but also provides value-added services such as membership management, card voucher marketing, living payment, wealth management credit, etc. It can also load group purchase and take-out software for high-frequency use by various merchants. Merchants can effectively carry out customer's refined management and big data analysis through the back-end platform system, easily control the business data and marketing information, and timely adjust the marketing strategy to help merchants truly realize Internet, intelligent, scene, and big data. New business model. Shengteng Smart POS can be described as both strength and charm, software and hardware.
In addition, the platform of Shengteng Intelligent POS is open, supporting financial institutions such as banks and third-party payment operators to develop various applications, lowering the threshold for cross-border cooperation, allowing merchants to enjoy massive APPs, and upgrading the smart POS with better background. You can load a variety of apps and the service is more outstanding.
With the mobile payment battle, the competition in the smart POS market will heat up, and the industry is also facing shuffling and re-engineering. How does the Smart POS help banks and third-party payment operators and other financial institutions to achieve business innovation under the new business, and thus achieve a new round of leap, so stay tuned for the 5.18 Shengteng overall solution online release.
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