Lancome: Entering the era of "gene maintenance"

People have not thought of it or neglected it. In our skin care process, there is an important step, that is, "gene maintenance." The world's leading cosmetics brand and global skin care expert Lancome surprises that young people are hidden in genes. After 10 years of research and development, they have integrated 7 skin beauty patents to bring the world's first "gene maintenance" skin care products - Génifique beauty lotion . This product marks a historic turning point in the global beauty industry, entering a new era of "gene maintenance" and opening the door to future skin care.

After ten years of in-depth research on genetics and proteinology, Lancome achieved seven breakthroughs in skincare patents. For the first time, two major discoveries were made: First, for younger skin, genes will synthesize a set of “repair” skin on the surface. Protein, this group of proteins is a measure of the youthfulness of the skin, Lanc?me Lancome has successfully decrypted the information of this group of proteins; Second, as the age increases, the activity of the gene will decrease, the young protein in the skin will Stop the synthesis in some way. To rejuvenate the skin, we must activate gene activity and restore the synthesis of these proteins. Lanc?me Lancome broke through the research of genomics and proteomics and discovered two important "repair" proteins, desmoglein 1 and CLSP, which measure the younger state of the skin. Using unprecedented core technologies, Bio-Lysat and Phytosphingosine The core active substance combines with other active technologies to introduce Génifique Beauty Revitalizing Lotion, re-activate gene activity, restore youth protein synthesis, and release the beauty of the skin.

Génifique Beauty Revitalizer

In the highly technological product experience area, media friends are eager to try out this disruptive product while learning more about the R&D background through multimedia formats such as videos and touch screens. Use a highly technical dropper to extract a few drops of Génifique beauty lotion from the back of your hand and gently smear it. It has a delicate and smooth touch, a perfect skin experience, and a pleasant fragrance. Let each media have an unparalleled sensory experience, deeply impressed by this historical breakthrough skin care products. As a subversive “Essence Foundation”, Génifique Beauty Revitalizer is the first step in a daily skincare routine that gives the skin a new look in just 6 hours. Daily skin care starts with “Essence Muscle Foundation”. In just 7 days, the skin can witness an unprecedented change: the skin feels more and more delicate and smooth, the skin tone becomes pure and even, and the skin is firm and elastic. The most surprising thing is that as long as the skin begins with “gene maintenance”, the base of the skin will become better and better, and the follow-up skin care products will be more effective.

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