Domestic perfume bottle packaging market demand is increasing
Luxury goods sales are gradually starting to show signs of fatigue in the domestic market. The annual reports on the consumption of various types of jewelry and watches are no longer all the rage. However, in recent years, the sales of perfume have begun to brighten all the way, showing a great performance.
Unlike foreign mature perfume markets, the domestic perfume market needs to be subdivided. This is what we need to pay attention to. With the improvement of people's living standards, some high-income groups have begun to pay attention to etiquette and tabletop installations in social situations. For this group of people, the purchase of perfume is more inclined to the high end of luxury in terms of requirements. The requirements for the outer packaging of perfume bottles will be more selective. It is necessary to provide as much of the product and content as possible on the packaging of perfume bottles. At the same time, not only is the current rapid increase in women's fragrances, but also the growth of the men's fragrance market is very rapid. For men's perfume bottle packaging, it should be distinguished from the women's perfume bottle on the outer packaging. The outer packaging of male perfume bottles should tend to be masculine, independent and of a character.
The domestic perfume market is still in the early stage of development. It should be said that the market demand for perfume bottle packaging will increase. However, for the development of the domestic market, it will certainly have its own particularity. The packaging of perfume bottles needs to be improved according to specific characteristics.
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