The transparent trend of food bottle packaging

Nowadays, more and more plastic food bottles have the form of transparent packaging, allowing consumers to see the food in the package at a glance, which can better stimulate people’s desire to buy, and allow people to know the food in the package in time. Reliable purchase. However, as more and more food manufacturers on the market begin to choose transparent food bottles, the author believes that specific products should be treated specifically. For some foods need to be protected from light, otherwise it will affect its shelf life, such foods are not suitable for transparent food bottle packaging. There are also some foods that are not aesthetically pleasing. The use of transparent food bottle packaging does not stimulate the desire to purchase.

For food bottle packaging design, whether to use a transparent form can not blindly follow suit. On the one hand, market surveys should be conducted to observe consumer preferences and needs for certain types of food packaging. On the other hand, they must have a good understanding of the characteristics of food products. The primary requirement for food bottle packaging is to satisfy the basic packaging of products.

In short, although the transparent packaging of food bottles is a trend, it still has to be decided based on actual conditions.

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