Perfect proof of journal proofing

The progress of science and technology has made people's lives and work easier and more colorful. In recent years, with the rapid development of computer technology, the printer field as one of its peripheral devices has also been rapidly developed. Among them, the use of large format printers for prepress proofing technology has become another focus of attention in the industry. This is what we often say about digital proofing. Digital proofing has received more and more recognition because of its features such as accurate color, stable performance and simple operation. However, the early introduction of large-scale digital printers was relatively expensive and occupied a relatively large space, thus limiting the use of general business and designers.

Proof of journals, such as technological advances and improved equipment, has further activated market demand, and more and more print-related fields are beginning to touch the product of this era. Especially after China's accession to the WTO, the development of many things has been put under the international backdrop. People have higher and higher requirements for doing things, more and more advanced means, and changes in the field of proofing will be a matter of course. Now people are faced with the problem is no longer choose not to choose digital proofing, but how to further develop digital proofing.
The introduction of digital proofing in the publication of journals illustrates these problems. The opening up of the service industry promised by China in the WTO means that the publishing industry will eventually move toward opening up, and those fine-printed journals abroad have actually opened the door to China and have successively entered the room. In the colorful foreign journals, journalists in China strongly feel the gap in the printing of domestic journals, not just the content behind it. For example, the color pages of domestic color periodicals or periodicals are generally full of colors, and their colors are too full. If there is no comparison of foreign journals, it may still be considered by the journalists that this is a normal phenomenon: it looks good, warm and exciting. In fact, this is a failure in color printing, mainly because the color is not well controlled. Really good color pages, their vivid colors, high degree of reduction of the scene, the natural color transition. Of course, the gap is not only reflected in the control of color, but there are still many problems such as high production costs and inefficiency caused by the backward technology and procedural errors. With the rapid increase in the number of color pages of journals, this issue becomes more and more important. Since everyone has to work in the same market after joining the WTO, it is necessary to face the gap and make up for the shortfall. It may be a good idea to start with the proofing of color printing.
Because of this, the leader in the printer field, China Hewlett-Packard, launched a new HP DesignJet 10PS/20PS series A3+ format digital design proofer, and targeted the target market for printing in graphic image areas such as platemaking output centers, advertising design companies, and publications and magazines. Proofing process. Now, only about 10,000 yuan in acquisition costs can easily achieve independent design proofing, which greatly facilitates the design staff, while also greatly improving the work efficiency.


Hewlett-Packard and Art in Hand “Art and Design” is a book that introduces international and domestic excellent graphic design and advertising design artwork. At the same time, it introduces various popular design categories, such as web pages, TV titles, display design, product design and other countries. Design art journals. "Art and Design" enjoys a good reputation both at home and abroad for its excellent print quality and high level of published works. Because of this, the magazine "Art and Design" has very strict requirements on the color, proofing, etc. of the journal. One is color accuracy, and the other is repeatability, or stability. When the same digital file is repeatedly output for multiple times, it must be able to obtain the same proofing effect; third is the printing speed, which requires high timeliness. Journals, speed is a factor that must be considered; Fourth, acquisition costs and printing costs, which are factors that people will certainly consider when choosing.

Accurate color image quality The staff of the magazine “Arts and Design” believes that color journals are increasingly developing and the requirements for color are becoming increasingly stringent. Since each magazine has a number of colors that are calibrated, there must be no change. Since very colorful pages have very strict color requirements, it is a headache to maintain the consistency and consistency of color if the traditional way of proofing is used. The "Focus" series uses a closed-loop color calibration system to enable the printer to achieve the color standard defined under certain conditions. It uses six color inks, which ensures that there are enough color gamuts to reproduce the image. What is even more gratifying is the combination of professional color management RIP to ensure the accuracy and authenticity of high-quality picture output and proofing color of 24001200dpi. The smallest drop of ink is 4 picolitres, which can achieve perfect reproduction of details and smooth transition of hue; its color layering technology can output full and vivid, exquisite high-quality pictures.

Faster Next, the traditional proofing process is more time-consuming and it is difficult to finalize it without a day and a half. This is what makes our designers worry. However, the "Photo Man" series adopts advanced thermal ink jet printing technology, using 6 color print heads, each color print head includes 304 printing nozzles, while using HP's unique JetExpress printing technology, so that the proofing speed reaches the production level, the best It only takes 4 minutes to print a 13"X19" image in the mode. Due to the full use of digital technology, remote network proofing is possible. The “photoshooter” uses HP remote proofing software to allow users to create a complete set of documents containing data content, color outlines, and print settings, and transfer them anywhere in the world via PDF or JPG electronic documents. The receiver only needs to have another “photorealistic hand” to securely receive files while ensuring the consistency of color transmission, storage, and output.

Lower overall costs It is well known that costs are an important factor for each magazine company. The lowest-priced “photo-shooting” market is priced at just over 10,000 yuan, and its consumables are also maintained within the range that the average consumer accepts. The “Photo Manipulator” contains two modular ink cartridge systems of different capacities, which can not only reduce downtime and user intervention, meet the need for large-scale, repetitive proofing, but also allow users to replace only the ink that has been used up, thereby reducing the number of orders. Print costs and total ink costs. The price of finished products that are proofed by “photos hands” is also lower than that of traditional proofing. If you provide four samples for users and eight open samples, for example, the traditional proofing needs 50 yuan, and the “hands-on hand” proofs proofs. The cost estimate is about 10 yuan, four are about 40 yuan, and 1/4 is cheaper. This completely abolished the concerns of our magazine.
With the introduction of "Photos", our "Art and Design" magazine journal designers have avoided the trouble of running output centers. They can design at any time in the office, proofing at any time, and provide people with colorful photo-creative helpers.
In view of this, HP's "photoshooters" digital proofing series products are designed to "wrap up" the vast majority of proofing needs. Therefore, our country's journal proofing must be as professional as possible as the "Art and Design" magazine. Digital proofing products work hard for our journal industry to enter the real color world.