Improve rural payment environment, rural credit e-purchase opens a new wave of rural online shopping O2O
On March 28th, on the 28th, Hebei Provincial Association held an e-series product launch conference in Shijiazhuang, focusing on the promotion of new products of rural credit e-shops and mobile online stores, and opened a new wave of rural online shopping O2O.
It is understood that “Nongxin e-purchasing†is a mobile phone online store integrated acquiring system service developed by Hebei Rural Credit Cooperatives relying on the Rural Credit Fund Clearing Center, integrating intelligent POS equipment, scanning code payment functions, online stores, The online and offline integrated acquiring platform provided by the merchants. Helping merchants achieve the integration of physical operations and Internet sales through intelligent devices and Internet acquiring functions. It has a rich and safe online and offline integrated business solution, supporting cash, bank card, scan code, online no card and other payment methods, simple and convenient online store management functions, online purchase of goods can be sent Goods on the door and other characteristics.
In order to further improve the rural payment environment and meet the growing online shopping demand of rural customers, the Rural Credit Fund Clearing Center has collected orders for rural small and medium-sized financial institutions (including rural credit cooperatives, rural commercial banks, rural cooperative banks, rural banks, and the same below). Merchants launched the "Mobile Internet Shop" system service. Currently, the system service has been piloted in Henan, Hebei and other member units.
“Mobile phone stores are completed through mobile terminals such as mobile phones and smart POS, which not only reduces the cost of financial services to the rural real economy, but also greatly improves their service efficiency, and can improve the utilization of mobile phone functions in rural residents. Merchants can use the Internet. Sales and payment can also assist their customers to handle online purchasing and agency sales, bringing a new experience of financial services.†The relevant person in charge of the Rural Credit Fund Clearing Center introduced.
The relevant person in charge of the Hebei Provincial Association of Social Sciences emphasized that the rural credit e-shop and mobile online shop provided self-built and independently operated mobile online store services for small shops, small catering and other merchants and agricultural service points. Through this business model, merchants Can expand sales, increase sales revenue and customer stickiness. In addition, rural small and medium-sized financial institutions can promote online and offline integration of existing acquiring merchants by promoting mobile online store services, and also help to expand new acquiring merchants and improve the efficiency of online electronic payment tools.
In the process of building the e-banking platform, Hebei Province Lianhe insisted on designing different product combinations based on the differentiated financial needs of customers, providing diversified and personalized service solutions to various customers, so that e-banking can not only realize , anywhere, more freely, casual, and gradually become part of the customer's work and life.
Since its establishment in 2006, Nongxin Bank Fund Clearing Center has been aiming at improving the rural payment service environment and practicing the concept of inclusive finance. It insists on technology-led payment service innovation, adapts to the development and trend of payment market technology, and optimizes the improvement of rural credit payment. System and Nongxin Yinyun payment platform and other functional applications, continue to deepen the integration of channels and product platforms, with a full range of cloud payment and clearing services, and cooperate with rural small and medium financial institutions to provide rural credit customers with mobile banking systems and rural credit Silver shared online banking system, rural credit and electronic sharing electronic commercial money order system, rural credit self-service financial service system, e-commerce system, mobile phone network store and other system services, to ensure that rural customers can enjoy the same level of Internet financial development results with urban residents.
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