Minhua Holdings Liu Ruizhen: The quality is good, the price has dropped.

Aimeng new product: good quality, the price has dropped


[Reporter]: Hello, Mr. Liu! What new products did Minhua Holdings introduce to us at this exhibition? Compared with their peers, what are their own advantages?


[Liu Ruizhen]: Ai Meng We launched the concept of “scientific sleep”. All products have been re-adjusted, repackaged and re-listed. They are all built with the concept of technology. Ai Meng is a relatively high-end product, so the price is relatively high, and ordinary consumers can't afford it.


This year, we re-integrated our products, re-integrated and adjusted our materials, and injected a lot of technology ideas into our products. We used the concept of first-class sofas to make Aimen mattresses, which made our products better than their quality. But the cost has dropped a lot.


[Reporter]: You just said that we have reduced the price of Minhua Holdings here. Then I want to know what the cost of this part is mainly reduced.


敏华控股 刘瑞贞

Liu Ruiqi, Deputy General Manager of Greater China, Man Wah Holdings Limited


[Liu Ruizhen]: It should be said that it is all aspects. We purchase in large quantities, from the fabrics and sponges to the cost, the sponge is produced by our company.


Security control: core product independent research and development


[Reporter]: Yesterday was 315 Consumer Rights Day. This year's 315 theme puts the focus on safety. The "Anxin" poison floor incident discovered earlier has left many consumers with a lingering fear. Does Man Wah Holdings have any product safety? What are the substantive measures?


[Liu Ruizhen]: Our audit of suppliers is very strict, and many suppliers are the way of comparing prices and products. Our company's factory has a research and development test center. Most of the main products and core products are independently developed, including sponge.


Making a Mattress is the core thing, and the core things are all developed by themselves. In terms of procurement, we strictly follow the procedures to purchase, our products are qualified, and consumers can use them with confidence.

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